Monthly Archives: May 2010
As is generally understood today, .com became very popular as a leading tld whose public familiarity rose with the proliferation of the internet itself.
However, .com is one choice among many and is not the official country code of the United States. That honor rests exclusively with the dotUS web address. As of this date, there are over 1.7 million active .US domain name registrations (source: DomainTools’ Internet Statistics).
Neustar is proposing to develop the currently reserved .us second-level domain name “S.US” into a popular and secure “URL shortener” service. URL shorteners enable individuals to copy and paste a long URL from their web browser, submit it to a web-based interface, and receive back a “shortened URL” hyperlink that will forward to the original long URL when clicked. Neustar will collaborate with a leading URL shortening service provider to create a new service aimed at raising the awareness of the .US TLD space.
DNSSEC (Domain Name System Security Extensions) targets a specific DNS vulnerability that exposes Internet users to cache poisoning, or “man in the middle” attacks. Its implementation addresses this vulnerability by adding a digital signature to DNS query responses, allowing verification of those responses through an unbroken communication chain.
This Policy was last updated on May 21, 2010.
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Neustar is proposing a program to adjust and expand marketing efforts for the .KIDS.US domain space. After nearly six years of operation of the .KIDS.US space, it has yet to capture the interest of .US accredited registrars, content providers or the public at large. Despite previous efforts to promote awareness, broaden uptake by registrars, encourage growth and increase usage of .KIDS.US domains (including offering free names and content subscriptions), we believe new measures are now required.
This program would include the following components:
Neustar is proposing to make available the currently reserved one-character and two-character second-level .US domain names. The primary goal of the proposed program is to allocate desirable one- and two-character domains in a manner that increases use and awareness of the usTLD, which will in turn enhance the attractiveness of the in the marketplace. The domains proposed for release would exclude the two-character second-level domains that currently support the legacy locality namespace.